Construção de uma ferramenta gerencial de autodiagnostico: o engaged scholarship e a aprendizagem por meio do uso

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dc.contributor.advisorMendonça Neto, Octávio Ribeiro de
dc.contributor.advisor1Latteshttp://lattes.cnpq.br/6833517372823578por
dc.contributor.authorPortes, Marcus Vinicius Massignan
dc.creator.Latteshttp://lattes.cnpq.br/2051125352206592por
dc.date.accessioned2020-07-29T21:54:51Z
dc.date.accessioned2020-12-07T15:06:37Z
dc.date.available2020-12-07T15:06:37Z
dc.date.issued2019-03-14
dc.description.abstractObjective of the work: Due to the existence of a gap between researchers and practitioners in management areas and the fact that this gap is more evident in small and medium-sized companies, the objective of this study was to construct a self-diagnostic tool based on the approach of the engaged scholarship, with its main focus on the use of business management tools by small and medium-sized companies. Design / Methodology / Approach: This work is classified as an applied research that contribute to reduce the gap between academic research and professional practices using the engaged research approach. Results: The result was to make this self-diagnostic tool available to the public on the link http: //201.6.243.44:2875/controladoria. This tool provides a diagnostic to the managers of micro and small business, situating their exposure to operational risks by providing diagnostics relation to the safety margin used by the Company and the low diversification in clients. The interactive tool also provides recommendations for the managers regarding the importance of managerial control techniques. Practical Implications: The results should be analyzed considering the limitations of this work, which developed an interactive self-diagnosis tool that sought to analyze the safety margin used and the degree of customer diversification used by small companies. The main gain was the dissemination of knowledge and the reduction of the gap between researchers and practitioners.eng
dc.formatapplication/pdf*
dc.identifier.citationPORTES, Marcus Vinicius Massignan. Construção de uma ferramenta gerencial de autodiagnostico: o engaged scholarship e a aprendizagem por meio do uso. 2019. 51 f. Dissertação (Controladoria e Finanças Empresariais) - Universidade Presbiteriana Mackenzie, São Paulo.por
dc.identifier.urihttp://dspace.mackenzie.br/handle/10899/26470
dc.keywordsself-diagnosis tooleng
dc.keywordsengaged scholarshipeng
dc.keywordsengaged researcheng
dc.keywordsknowledge generationeng
dc.languageporpor
dc.publisherUniversidade Presbiteriana Mackenziepor
dc.rightsAcesso Abertopor
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectferramenta de autodiagnósticopor
dc.subjectpesquisa engajadapor
dc.subjectgeração de conhecimentopor
dc.subject.cnpqCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO::CIENCIAS CONTABEISpor
dc.titleConstrução de uma ferramenta gerencial de autodiagnostico: o engaged scholarship e a aprendizagem por meio do usopor
dc.typeDissertaçãopor
local.contributor.board1Dultra-de-Lima, Ronaldo Gomes
local.contributor.board1Latteshttp://lattes.cnpq.br/2612427384247044por
local.contributor.board2Aguiar, Andson Braga de
local.contributor.board2Latteshttp://lattes.cnpq.br/8776692303907234por
local.publisher.countryBrasilpor
local.publisher.departmentCentro de Ciências Sociais e Aplicadas (CCSA)por
local.publisher.initialsUPMpor
local.publisher.programControladoria e Finanças Empresariaispor
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