A dinâmica das relações de parceria e consumo entre o grupo Design Possível, empresas privadas e ongs: estudo de caso com foco nas peças de merchandising desenvolvidas (2006 a 2007)

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dc.contributor.advisorSanchez, Petra Sanchezpt_BR
dc.contributor.advisor1Latteshttp://lattes.cnpq.br/8981709844306799por
dc.contributor.authorCunha, Ana Beatriz Hoskenpt_BR
dc.creator.Latteshttp://lattes.cnpq.br/9954432355714304por
dc.date.accessioned2016-04-18T21:31:46Z
dc.date.accessioned2020-05-28T18:11:17Z
dc.date.available2008-09-05pt_BR
dc.date.available2020-05-28T18:11:17Z
dc.date.issued2008-08-25pt_BR
dc.description.abstractStarting from our consume habits, which are inserted in a economical order of large scale production, create more and more critical environmental impacts and from the access possibilities to the natural resources of future generations seen as threatened being this, one of the preoccupations approached in the global Agenda 21 and that is inserted in the sustainability paradigm and in the sustainable development, this essay portraits and investigates, through the study case, the dynamics of the partnership and consume relations between the group Design Possível, Private Companies and NGOs, about the project that resulted in the elaboration of a book and twenty pieces of merchandising developed in 2006 and 2007. This reflection was done from the description by different points of view, the acting from the groups, as well as their relations, approaching the creation steps; elaborated by the designers from the group Design Possível, production, tailored by the NGOs and consumed done by the private companies; Girassol comunicações and Redecard. The results showed that we are facing sustainability relations , an action promotion, which contributed to build better environmental relations, to help to reuse raw material, to help to consume materials of good origin.eng
dc.description.sponsorshipFundo Mackenzie de Pesquisapt_BR
dc.formatapplication/pdfpor
dc.identifier.citationCUNHA, Ana Beatriz Hosken. A dinâmica das relações de parceria e consumo entre o grupo Design Possível, empresas privadas e ongs: estudo de caso com foco nas peças de merchandising desenvolvidas (2006 a 2007). 2008. 185 f. Dissertação (Mestrado em Educação, Arte e História) - Universidade Presbiteriana Mackenzie, São Paulo, 2008.por
dc.identifier.urihttp://dspace.mackenzie.br/handle/10899/24931
dc.languageporpor
dc.publisherUniversidade Presbiteriana Mackenziepor
dc.rightsAcesso Abertopor
dc.subjectDesign Possívelpor
dc.subjecteco designpor
dc.subjectconsumopor
dc.subjectmeio ambientepor
dc.subjectsustentabilidade sócioambientalpor
dc.subjectDesign Possíveleng
dc.subjecteco designeng
dc.subjectconsumeeng
dc.subjectenvironmenteng
dc.subjectsocio environmental sustainabilityeng
dc.subject.cnpqCNPQ::CIENCIAS HUMANASpor
dc.titleA dinâmica das relações de parceria e consumo entre o grupo Design Possível, empresas privadas e ongs: estudo de caso com foco nas peças de merchandising desenvolvidas (2006 a 2007)por
dc.typeDissertaçãopor
local.contributor.board1Martins, Nara Sílvia Marcondespt_BR
local.contributor.board1Latteshttp://lattes.cnpq.br/9190458625386835por
local.contributor.board2Sato, Maria Ines Zanolipt_BR
local.contributor.board2Latteshttp://lattes.cnpq.br/1616877307301299por
local.publisher.countryBRpor
local.publisher.departmentEducação, Arte e Históriapor
local.publisher.initialsUPMpor
local.publisher.programEducação, Arte e História da Culturapor
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