Customer-pulled and provider-pushed pathways for product-service system: The contingent effect of the business ecosystems

Tipo
Artigo
Data de publicação
2019
Periódico
Journal of Manufacturing Technology Management
Citações (Scopus)
18
Autores
Pereira V.R.
Kreye M.E.
Carvalho M.M.
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Resumo
© 2019, Emerald Publishing Limited.Purpose: The purpose of this paper is to investigate distinctive pathways for product-service system (PSS) development. Moreover, it investigates the contingent effect of the business ecosystem (BE) in terms of being provider-pushed or customer-pulled. Design/methodology/approach: The study adopted a case-based research, performed in the Brazilian and Danish healthcare industries in order to explore the subject. Findings: The results reveal that the capital available for investments influences the pathway. The customer-pulled PSS fast evolved to become result-oriented and connected to a complex resource-dependent network in the BE. The provider-pushed PSS showed a slow evolutionary pathway, limited to product-oriented offerings with low dependence among actors in the BE. Originality/value: The research offers various managerial implications for PSS providers, policymakers and customers of the healthcare industry.
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Assuntos Scopus
Case-based researches , Design/methodology/approach , Managerial implications , Product-service systems , Productservice system (PSS) , Service systems , Servitization , Systems development
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