Pesquisa para desenvolvimento de revista lifestyle: citylights
Loading...
item.page.type
TCC
Date
2018-07
item.page.ispartof
item.page.citationsscopus
Authors
Marques, Mayara Zago
publication.page.advisor
Silveira, Isabel Orestes
Journal Title
Journal ISSN
Volume Title
publication.page.board
publication.page.program
Abstract
Essa pesquisa se propôs a desenvolver uma revista cujo segmento pode ser
entendido como lifestyle. A intenção é que o público leitor seja os moradores dos
principais centros urbanos. A metodologia bibliográfica permitiu que houvesse uma
compreensão sobre os diversos conceitos que foram investigados. Para a elaboração
das pautas houve a necessidade de análise das tendências do que vêm acontecendo
no cenário urbano, através da aplicação de um questionário online. A coleta de dados
e as informações para sustentar as editorias, tiveram como fonte as reportagens, as
matérias e os artigos de opinião com as entrevistas de profissionais atuantes nas
áreas de interesse da pesquisadora. O tema pode ser entendido como cultura urbana
influenciada pelo movimento underground, que poderá ser visualizado,
principalmente, pela diagramação da revista e na comunicação visual.
This research has proposed to develop a magazine whose segment can be understood as lifestyle. The intention is that the readership be the residents of the main urban centers. The bibliographic methodology allowed an understanding of the various concepts that were investigated. For the elaboration of the guidelines there was a need to analyze the trends of what have been happening in the urban scenario, through the application of an online questionnaire. The data collection and the information to support the editorials had as source the reports, the articles and articles of opinion with the interviews of professionals working in the areas of interest of the researcher. The theme can be understood as an urban culture influenced by the underground movement, which can be visualized, mainly, by the magazine's layout and visual communication.
This research has proposed to develop a magazine whose segment can be understood as lifestyle. The intention is that the readership be the residents of the main urban centers. The bibliographic methodology allowed an understanding of the various concepts that were investigated. For the elaboration of the guidelines there was a need to analyze the trends of what have been happening in the urban scenario, through the application of an online questionnaire. The data collection and the information to support the editorials had as source the reports, the articles and articles of opinion with the interviews of professionals working in the areas of interest of the researcher. The theme can be understood as an urban culture influenced by the underground movement, which can be visualized, mainly, by the magazine's layout and visual communication.
Description
Keywords
revista , cultura underground , lifestyle , espaço urbano , magazine , underground culture , lifestyle , urban space