Governança corporativa e compliance – ferramentas de reengenharia empresarial em um contexto de crise
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Tipo
TCC
Data de publicação
2021-06
Periódico
Citações (Scopus)
Autores
Ferreira, Mateus Gomes
Orientador
Petean, Fabiano Augusto
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Resumo
O presente trabalho tem foco no estudo da governança corporativa e compliance como
ferramentas de reengenharia empresarial em um contexto de crise. O desenvolvimento do
trabalho ocorreu com base em pesquisas de análise mercadológica patrocinadas por órgãos
governamentais, relatórios especializados de empresas privadas de consultoria e auditoria,
reportagens e legislação específica. De início pretendeu-se contextualizar a situação
pandêmica atualmente enfrentada no país e seus impactos na dinâmica empresarial, o que se
deu através da análise de dados estatísticos governamentais que evidenciam os índices de
impacto da pandemia nas empresas dos diversos setores apresentados. Após, discorre-se sobre
o impacto específico sobre as relações interpessoais de caráter interno e externo às empresas
que influenciam as tomadas de decisões referente a seus colaboradores e parceiros de
mercado. Apresenta-se a governança corporativa e o compliance, como instrumentos de
reengenharia empresarial, explicando seus pilares e relevância para a boa manutenção e
progressão das companhias perante a pandemia e cenários de crise diversos. Finalmente,
demonstra-se através de análise legislativa e mercadológica - com um panorama das
transformações ocasionadas pela irrupção do coronavírus no âmbito empresarial - quais
medidas são de caráter excepcionais e quais perpetuarão após a superação da crise de saúde
global. Infere-se que a governança corporativa e o compliance são instrumentos empresariais
seguramente eficazes contra crises, especialmente a destacada pela pandemia de coronavírus
atualmente vivida em cenário global, sendo uma alternativa estratégica para que se alcance a
manutenção interna e o crescimento das organizações em um cenário de instabilidade.
The present work focuses on the study of coporate governance and compliance as tools for corporate reengineering in a context of crisis. The development of the work was based on market analysis research sponsored by government agencies, specialized reports from private consulting and auditing companies, reports, and specific legislation. Firstly, it was intended to contextualize the pandemic situation currently faced in the country and its impacts on business dynamics, which occured through the analysis of government statistics that show the rates of impact of the pandemic on companies in the various presented sectors. Afterwards, the paper discusses the specific impact on interpersonal relationships of internal and external character to the companies that influence the decision making regarding their collaborators and market partners. Corporate governance and compliance are presented as instruments of corporate reengineering, explaining their pillars and relevance for the good maintenance and progress of the companies before the pandemic and various crisis scenarios. Finally, it is demonstrated through legislative and market analysis - with a panorama of the transformations caused by the irruption of the coronavirus in the corporate environment -, which measures are of exceptional character and which will perpetuate after the overcoming of the global health crisis. Finally, it is demonstrated through legislative and market analysis - with a panorama of the transformations caused by the irruption of the coronavirus in the corporate environment -, which measures are of exceptional character and which will perpetuate after the overcoming of the global health crisis. It is inferred that corporate governance and compliance are certainly effective corporate instruments against crises, especially the one highlighted by the pandemic of coronavirus currently experienced in the global scenario, being a strategic alternative for the internal maintenance and growth of organizations in a scenario of instability.
The present work focuses on the study of coporate governance and compliance as tools for corporate reengineering in a context of crisis. The development of the work was based on market analysis research sponsored by government agencies, specialized reports from private consulting and auditing companies, reports, and specific legislation. Firstly, it was intended to contextualize the pandemic situation currently faced in the country and its impacts on business dynamics, which occured through the analysis of government statistics that show the rates of impact of the pandemic on companies in the various presented sectors. Afterwards, the paper discusses the specific impact on interpersonal relationships of internal and external character to the companies that influence the decision making regarding their collaborators and market partners. Corporate governance and compliance are presented as instruments of corporate reengineering, explaining their pillars and relevance for the good maintenance and progress of the companies before the pandemic and various crisis scenarios. Finally, it is demonstrated through legislative and market analysis - with a panorama of the transformations caused by the irruption of the coronavirus in the corporate environment -, which measures are of exceptional character and which will perpetuate after the overcoming of the global health crisis. Finally, it is demonstrated through legislative and market analysis - with a panorama of the transformations caused by the irruption of the coronavirus in the corporate environment -, which measures are of exceptional character and which will perpetuate after the overcoming of the global health crisis. It is inferred that corporate governance and compliance are certainly effective corporate instruments against crises, especially the one highlighted by the pandemic of coronavirus currently experienced in the global scenario, being a strategic alternative for the internal maintenance and growth of organizations in a scenario of instability.
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Palavras-chave
compliance , crise , pandemia , reengenharia , crises , pandemic , reengineering , corporate growth