A oralidade como estratégia enunciativa no jornal on-line

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Crestani, Luciana Maria
Hilgert, José Gaston
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Trevisan, Ana Lúcia
Neves, Maria Helena de Moura
Fiorin, José Luiz
Campos, Norma Discini de
This study focuses on the on-line newspaper approach from an enunciating perspective. On the basis of empirical observation and comparison between newspapers traditionally printed and on-line newspapers, we formulated the hypothesis that the on-line newspaper, by its nature, assumes an oral character. Although also manifested through media resources (sound materialization of speech), that orality is evidenced, mainly, in its conceptual realization, i. e., in the way the written elaboration of texts evokes spoken interactions. We selected, in that newspaper, three news (reports covering) that contemplate in their structuring the greatest possible number of semiotic resources. This criterion is justified because in such news all the enunciation procedures occur, while in other texts of this type of newspapers they are used alternatingly. In the light of the perspective of interaction sociolinguistics, of the studies of the conversation and orality and, mainly, of theories of enunciation, we seek, through the analysis of the process of enunciation, consider mechanisms for the construction of meaning in on-line news, with priority to enunciating strategies consolidated in the orality procedures. The study pointed out that on-line newspapers present a much greater enunciating complexity than the printed one, assuming characteristics of television press. It also demonstrates the process of enunciation of on-line newspapers presents characteristics of a spoken text in statu nascendi, (unfinished, dynamic, ephemeral, and interactive), materializing in the enunciation the reader s effective participation as co-enunciator, an explicit partner in the interactive exchange. Also, the enunciating resources used in the constitution of online news project effects of meaning - of reality, truth, subjectivity, orality, approximation which are more intense, best approaching the reader of the facts reported and, above all, of the newspaper enunciator. Therefore there is more appeal to sensitive, to the meaning understood, in that kind of newspaper. Finally, this study demonstrates the on-line newspaper presents and "authorizes" a more markedly oral enunciation, more enunciating than that of the traditionally printed newspapers.
jornal on-line , enunciação , enunciado , efeitos de sentido , oralidade , on-line newspaper , enunciation , enunciating , meaning effects , orality