A conduta psicossocial subjetiva dos empresários e a opção pela exportação: um estudo do setor moveleiro de Arapongas - PR
Carregando...
Tipo
Tese
Data de publicação
2009-12-18
Periódico
Citações (Scopus)
Autores
Rambalducci, Marcos Jerônimo Goroski
Orientador
Teixeira, Maria Luisa Mendes
Título da Revista
ISSN da Revista
Título de Volume
Membros da banca
Hanashiro, Darcy Mitiko Mori
Gouvêa, Ricardo Quadros
Ikeda, Ana Akemi
Angelo, Margareth
Gouvêa, Ricardo Quadros
Ikeda, Ana Akemi
Angelo, Margareth
Programa
Administração de Empresas
Resumo
All research up to now aimed at identifying the reasons for the low participation of Brazilian industry in international trade does not handle us the answer why some companies choose to export while others do not, even though geographically laid
next to each other, manufacturing similar products, and subject to the same environmental conditions. This gap may result from an underestimation of the importance of human subjectivity in its social context in making decisions that affect the o organization. This research was conducted along the lines of symbolic interactionism and followed the methodological procedures of Grounded Theory. The
data were collected through 18 interviews with 12 entrepreneurs in the industry, and were analyzed with the help of the software ATLAS/ti. Entrepreneurs who had export
conduct were those who own the company as an instrument to achieve economic, social, and self rewards. The entrepreneurs who did not present export conduct were
those who own the company only as a tool for economic reward. For these, the company is not the result of a vocational option, but rather a means by which one
gets financial security for oneself and one s own, or even it serves as a substitute to the failure of one's financial or professional aspirations. Moreover, it was possible to
identify differences in conduct among exporters which are associated with the different subjective psychosocial behavior of the entrepreneurs, and it was possible to group them into four profiles: grouped proactive, independent proactive,
independent reactive, and grouped reactive.
Descrição
Palavras-chave
conduta psicossocial subjetiva , conduta exportadora , recompensas psicossociais subjetivas , psychosocial subjective conduct , exporter conduct , psychosocial subjective rewards