Compreendendo a construção e reconstrução dos valores relativos à competição organizacional (VRCO) no processo de mudança organizacional: um estudo de caso

dc.contributor.advisorDomenico, Silvia Marcia Russi dept_BR
dc.contributor.advisor1Latteshttp://lattes.cnpq.br/8337097124162117por
dc.contributor.authorLeitão, Sueli dos Santospt_BR
dc.creator.Latteshttp://lattes.cnpq.br/0549528017608131por
dc.date.accessioned2016-03-15T19:25:28Z
dc.date.accessioned2020-05-28T18:03:42Z
dc.date.available2011-01-18pt_BR
dc.date.available2020-05-28T18:03:42Z
dc.date.issued2010-08-19pt_BR
dc.description.abstractThis study it searched to understand the phenomenon of the organizational change by a perspective that considers the human element not as a resource that resist or accept the change, but as people who act and interact continuously in the construction of the process. When considering the organizational change from the interactions between stakeholders, it can do it taking in account the underlying values to these interactions, called Values Relative to Organizational Competition (VROC). For understanding the change as a continuous process of construction and sharing of meanings in the interactions between stakeholders and, that the Values Relative to Organizational Competition underlying these interactions, the present study seeks to understand as the Values Relative to Organizational Competition are constructed and reconstructed throughout the process of organizational change. For this, it was adopted strategy of research of the study of case and the qualitative methodology,considering as sources of evidence half-structuralized interviews and in depth, in a total of 20 interviews, observation not-participant, naturally occurring talk and documents for the construction of the empirical material, using the analysis of qualitative data for analysis and interpretation of the data. The results had shown that the VRCO can be modified to the measure that the introduction and acceptance of new discourse transforms the way with that the people interact, strengthening behaviors throughout the time and taking new the practical ones between stakeholders e, therefore, to the modification of values, understood here as Values Relative to Organizational Competition. As contribution to the managers, this study offers a deeper agreement on the phenomenon of the organizational change, having access aspects that, for being underlying (values), receive little attention in the processes from change.eng
dc.description.sponsorshipFundo Mackenzie de Pesquisapt_BR
dc.formatapplication/pdfpor
dc.identifier.urihttp://dspace.mackenzie.br/handle/10899/23342
dc.languageporpor
dc.publisherUniversidade Presbiteriana Mackenziepor
dc.rightsAcesso Abertopor
dc.subjectmudança organizacionalpor
dc.subjectvalores relativos à competição organizacionalpor
dc.subjectdiscursopor
dc.subjectorganizational changeeng
dc.subjectvalues relative to organizational competitioneng
dc.subjectdiscourseeng
dc.subject.cnpqCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOpor
dc.thumbnail.urlhttp://tede.mackenzie.br/jspui/retrieve/2856/Sueli%20dos%20Santos%20Leitao.pdf.jpg*
dc.titleCompreendendo a construção e reconstrução dos valores relativos à competição organizacional (VRCO) no processo de mudança organizacional: um estudo de casopor
dc.typeDissertaçãopor
local.contributor.board1Brunstein, Janettept_BR
local.contributor.board1Latteshttp://lattes.cnpq.br/8568710701792092por
local.contributor.board2Paz, Maria das Graças Torres dapt_BR
local.contributor.board2Latteshttp://lattes.cnpq.br/8085242299782374por
local.publisher.countryBRpor
local.publisher.departmentAdministraçãopor
local.publisher.initialsUPMpor
local.publisher.programAdministração de Empresaspor
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