Relevant factors for competitiveness in information technology consulting businesses

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dc.contributor.authorCalicchio A.C.
dc.contributor.authorMarcondes R.C.
dc.date.accessioned2024-03-13T00:52:53Z
dc.date.available2024-03-13T00:52:53Z
dc.date.issued2016
dc.description.abstractThis article identifies how information technology (IT) consulting firms use their resources and capabilities in the quest for a competitive advantage pursuant to the approach of the resource-based view (RBV). The research was exploratory and descriptive in nature, and adopted the qualitative method with in-depth interviews using a script-driven standard with open-ended questions. Seven executives from the senior management of IT consulting companies ranked among the Top 10 in this segment in Brazil were interviewed. For the analysis and interpretation of data, content analysis was applied with the support of a spreadsheet to generate the categories of analysis. Results showed that the participating companies use their knowledge on human resources and their relationship with customers as crucial components of their business strategies. These resources and capabilities are strategically used, taking advantage of the links established with clients in search for new business opportunities so as to create barriers to new incoming threats.
dc.description.firstpage625
dc.description.issuenumber3
dc.description.lastpage637
dc.description.volume23
dc.identifier.doi10.1590/0104-530x0403_15
dc.identifier.issn1806-9649
dc.identifier.urihttps://dspace.mackenzie.br/handle/10899/35955
dc.relation.ispartofGestao e Producao
dc.rightsAcesso Aberto
dc.subject.otherlanguageCompetitive advantage
dc.subject.otherlanguageIT consulting
dc.subject.otherlanguageResource-based View
dc.subject.otherlanguageStrategy
dc.titleRelevant factors for competitiveness in information technology consulting businesses
dc.typeArtigo
local.scopus.citations2
local.scopus.eid2-s2.0-84990829883
local.scopus.updated2024-05-01
local.scopus.urlhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84990829883&origin=inward
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