Quantitative Propositional Analysis As Applied To Business Administration Research Análise Proposicional Quantitativa Aplicada À Pesquisa Em Administração

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dc.contributor.authorMadeira A.B.
dc.contributor.authorLopes M.
dc.contributor.authorGiampaoli V.
dc.contributor.authorda Silveira J.A.G.
dc.date.accessioned2024-03-13T01:12:14Z
dc.date.available2024-03-13T01:12:14Z
dc.date.issued2011
dc.description.abstractThe analysis of interviews with open-ended questions is a common practice amongst researchers in the field of Management. The difficulty therein is to convert the linguistic data into categories or quantitative values for subsequent statistical treatment. Proposals made to this end generally entail counting lexical occurrences which, since they are founded on previously established meanings, fail to include semantic associations made by interviews. This article aims to present an analysis tool comprising a set of techniques apt to generate linguistic units that can be statistically described, compared, modeled and inferred: the Quantitative Propositional Analysis (QPA). Its main difference from other such methods lies in the choice of a proposition - and not the lexical unit - as analysis unit. We present the application of this method through a study about the international expansion of retail firms.
dc.description.firstpage396
dc.description.issuenumber4
dc.description.lastpage410
dc.description.volume51
dc.identifier.doi10.1590/s0034-75902011000400007
dc.identifier.issn0034-7590
dc.identifier.urihttps://dspace.mackenzie.br/handle/10899/37042
dc.relation.ispartofRAE Revista de Administracao de Empresas
dc.rightsAcesso Aberto
dc.subject.otherlanguageContent analysis
dc.subject.otherlanguageCorrespondence analysis
dc.subject.otherlanguageQuantitative propositional analysis
dc.subject.otherlanguageResearch in management
dc.subject.otherlanguageResearch methods
dc.titleQuantitative Propositional Analysis As Applied To Business Administration Research Análise Proposicional Quantitativa Aplicada À Pesquisa Em Administração
dc.typeArtigo
local.scopus.citations2
local.scopus.eid2-s2.0-84865076743
local.scopus.updated2024-05-01
local.scopus.urlhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84865076743&origin=inward
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