Academic community consumer assessment an institution of public higher education in relation to green it practices in organizations Avaliação dos consumidores da comunidade acadêmica de uma instituição de ensino superior pública em relação as práticas de ti verde nas organizações

dc.contributor.authorPinochet L.H.C.
dc.contributor.authorda Silva M.K.V.
dc.contributor.authorMatsuda P.M.
dc.date.accessioned2024-03-13T00:56:23Z
dc.date.available2024-03-13T00:56:23Z
dc.date.issued2015
dc.description.abstract© 2015 Universidade Nove de Julho-UNINOVE. All right reserved.The purpose of this article is understanding the consumers of the academic community community in a public higher education institution in relation to Green IT practices in organizations. This study aims to confirm the model developed by Lunardi et al. (2011) Lunardi et al. (2014) through the application of multivariate statistical technique of Structural Equation Modeling (SEM). The survey research was conducted in a public higher education institution, based in the city of Osasco, using structured questionnaire with five point likert scale options and the respondents were: the students and professors from graduate school in Business Administration, in addition to employees administrative technician education. The results confirmed the highly significant and demonstrate that the model is consistent with proper adjustment can be used in future research.
dc.description.firstpage377
dc.description.issuenumber3
dc.description.lastpage392
dc.description.volume14
dc.identifier.doi10.5585/remark.v14i3.2991
dc.identifier.issn2177-5184
dc.identifier.urihttps://dspace.mackenzie.br/handle/10899/36152
dc.relation.ispartofRevista Brasileira de Marketing
dc.rightsAcesso Aberto
dc.subject.otherlanguageConsumption
dc.subject.otherlanguageGreen IT
dc.subject.otherlanguagePerceptions
dc.titleAcademic community consumer assessment an institution of public higher education in relation to green it practices in organizations Avaliação dos consumidores da comunidade acadêmica de uma instituição de ensino superior pública em relação as práticas de ti verde nas organizações
dc.typeArtigo
local.scopus.citations1
local.scopus.eid2-s2.0-85091258077
local.scopus.updated2024-05-01
local.scopus.urlhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85091258077&origin=inward
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