Um modelo bi-dimensional oriundo da neurociência aplicado à análise do processo de tomada de decisão: um estudo nos setores de logística e do transporte rodoviário de cargas

Página do item simplificado
dc.contributor.advisorCesar, Ana Maria Roux Valentini Coelhopt_BR
dc.contributor.advisor1Latteshttp://lattes.cnpq.br/0742721719374242por
dc.contributor.authorAkamine Junior, Arseniopt_BR
dc.creator.Latteshttp://lattes.cnpq.br/3804460476774116por
dc.date.accessioned2016-03-15T19:33:04Z
dc.date.accessioned2020-05-28T18:17:44Z
dc.date.available2010-07-15pt_BR
dc.date.available2020-05-28T18:17:44Z
dc.date.issued2010-06-16pt_BR
dc.description.abstractThis dissertation presents an exploratory research about the decision making processes in the establishment of levels of budgetary goals by showing the results obtained from the analysis of the cognitive processes (rational and automatic) adopted by the managers of the logistics and road cargo transportation areas. The study, of quantitative nature, was accomplished with professionals that participate in the budgetary decision making process. Thirty questions were submitted to identify the behavior of the decision maker during the estimation of the budgetary goals. The data were analized by means of descriptive and multivariate statistics. The use of modelling of structural equations, suported by the PLS software, has shown that the proposed theoretical model is applied in practice and that the decision making behavior of the managers that participated in this study is different from that one found in a sample composed by managers of other sectors. The results show the importance of generating relevant concepts to the field of accounting management, in the foundations, follow-up and compliance with the corporate strategy of the Logistics and Road Cargo Transportation áreas. The data suggest that the instruments of decision support require further studies of this field, so that the automatic decision, more intuitive, does not become the predominant form of decision adopted by the managers, since while it llows for versatility and responsiveness, it is subject to many biases decisions.eng
dc.description.sponsorshipFundo Mackenzie de Pesquisapt_BR
dc.formatapplication/pdfpor
dc.identifier.urihttp://dspace.mackenzie.br/handle/10899/26334
dc.languageporpor
dc.publisherUniversidade Presbiteriana Mackenziepor
dc.rightsAcesso Abertopor
dc.subjecttomada de decisãopor
dc.subjectmetas orçamentáriaspor
dc.subjectlogísticapor
dc.subjecttransporte rodoviário de cargaspor
dc.subjectneuroaccountingpor
dc.subjectdecision makingeng
dc.subjectbudgetary goalseng
dc.subjectlogisticseng
dc.subjectroad cargo transportationeng
dc.subjectneuroaccountingeng
dc.subject.cnpqCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO::CIENCIAS CONTABEISpor
dc.thumbnail.urlhttp://tede.mackenzie.br/jspui/retrieve/2867/Arsenio%20Akamine%20Junior.pdf.jpg*
dc.titleUm modelo bi-dimensional oriundo da neurociência aplicado à análise do processo de tomada de decisão: um estudo nos setores de logística e do transporte rodoviário de cargaspor
dc.typeDissertaçãopor
local.contributor.board1Perez, Gilbertopt_BR
local.contributor.board2Beuren, Ilse Mariapt_BR
local.contributor.board2Latteshttp://lattes.cnpq.br/4514517594315817por
local.publisher.countryBRpor
local.publisher.departmentCiências Contábeispor
local.publisher.initialsUPMpor
local.publisher.programControladoria Empresarialpor
Arquivos
Pacote Original
Agora exibindo 1 - 1 de 1
Imagem de Miniatura
Nome:
Arsenio Akamine Junior.pdf
Tamanho:
392.91 KB
Formato:
Adobe Portable Document Format
Descrição:
Baixar
Coleções
Controladoria Empresarial - Dissertações - CCSA Higienópolis