Metodologias ativas: estratégias propostas em práticas pedagógicas no curso de publicidade e propaganda: período de 2013 a 2017
Arquivos
Tipo
Tese
Data de publicação
2018-06-22
Periódico
Citações (Scopus)
Autores
Favaro, José Estevão
Orientador
Mizukami, Maria da Graça Nicoletti
Título da Revista
ISSN da Revista
Título de Volume
Membros da banca
Andrade, Maria de Fátima Ramos de
Aparício, Ana Sílvia Moço
Duarte, Marcos Nepomuceno
Demarchi, Rita de Cassia
Aparício, Ana Sílvia Moço
Duarte, Marcos Nepomuceno
Demarchi, Rita de Cassia
Programa
Educação, Arte e História da Cultura
Resumo
This thesis aims at presenting a study concerning the degree of college teachers who teaches students from the Advertising and Marketing course at an educational institution in São Paulo and identifying which teaching methodologies they use in their classes and if the Political and Educational Project recommend these. For this purpose, we carried out a qualitative research with educators who teach creative and marketing disciplines, divided not only by students’ degree but also considering the period in which such teachers started giving the course. From the responses obtained, we could verify that educators have a degree in different areas, including Social Communication, they are unfamiliar with active methodologies, and either they use methodologies similar to the ones they learned as students or they developed another way of conveying knowledge. They show some confusion concerning the expression “learn to teach to teach to learn,” and they believe it is a matter of learning contents, and not learn to teach so that they can teach students to learn.
Descrição
Palavras-chave
aprender , ensinar , formação docente , metodologias ativas , curso de publicidade e propaganda
Assuntos Scopus
Citação
FAVARO, José Estevão. Metodologias ativas: estratégias propostas em práticas pedagógicas no curso de publicidade e propaganda: período de 2013 a 2017. 2018. 136 f. Tese (Educação, Arte e História da Cultura) - Universidade Presbiteriana Mackenzie, São Paulo.