Show simple item record

dc.creatorToledo, Luciano Augustopor
dc.date.accessioned2019-05-08T19:20:13Z
dc.date.available2019-05-08T19:20:13Z
dc.date.issued2018-04-10por
dc.identifier.urihttp://dspace.mackenzie.br/handle/10899/19860
dc.publisherInstituto Presbiteriano Mackenziepor
dc.subjectmarketingpor
dc.subjectcrowdsourcingpor
dc.subjectestratégiapor
dc.subjecte-commercepor
dc.titlePraticas em marketing sob a perspectiva do crowdsourcing: o caso amazon.compor
dc.typeProjeto de Pesquisapor
dc.publisher.departmentCCSApor
dc.description.resumo- Contextualizar o atual cenário mercadológico; - Estudar aspectos gerais acerca do crowdsourcing; - Estudar o Marketing da teoria à prática gerencial em crowdsourcing; - Investigar o crowdsourcing no contexto de algumas empresas.por


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record