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Sandálias havaianas: um estudo verbal e visual
(Universidade Presbiteriana Mackenzie, 2008-02-26)
Publicity requires various functions in communication that vary according to the purpose of the company. Thus, the purpose of this study was to study the publicitary campaign of the havaianas flip-flops, having as focus ...
Os brancos do desassossego: a doutrina das cores segundo José Saramago
(Universidade Presbiteriana Mackenzie, 2008-06-19)
This dissertation presents a study concerning the use of the colors in the Literature. For so much, it is been worth of the analyses of the Portuguese writer's two romances José Saramago: Rehearsal on the Blindness and ...